book festival

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Point of View: What I Learned At the Book Festival

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Sacramento Book Festival

Well, it’s over. The Second Annual (and first full) Sacramento Book Festival has been consigned to the history books. And oh what a festival it was. We were hoping for great weather – the average temperature in Sacramento on May 31st is 87 degrees, so we had good reason to think it would be comfortable shirtsleeves weather. Instead, we got the hottest May 31st in the city in 100 years. Because of course we did. And still, despite the heat, they came. People crammed into the charming (but a little small) Shepard Garden and Arts Center – over 5,000 of … Read more

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Point of View: What I Learned (So Far) From Building a Book Festival

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construction - deposit photos

Last spring, I was invited to be a part of a new book festival in Sacramento. It was a modest effort – about 20 authors under 10×10 canopies, tacked onto the end of a local farmer’s market. It was a success – we all sold a decent number of books, and some folks came 200 miles for the event. A month or two later, we decided to do it all again, but for real this time, and launched ourselves into a nine-month odyssey that comes to fruition this coming weekend. So I thought I’d share some of the things I’ve … Read more

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Point of View: Putting On a Book Festival

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Sacramento Book Festival Logo

About a year ago, I was asked to participate in a local book festival. It was a trial “pop-up” event – twelve booths attached to an existing farmer’s market. There were about twenty authors there, and although it was never really busy, we all sold a decent number of books. It was clear that there was a hunger for this kind of event here in Sacramento. Flash forward to today. We’re a month-and-a-half out from launching our second annual Sacramento Book Festival on May 31st, and this one’s gonna be way bigger – 140 authors, bookstores, local writing and literacy … Read more

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Point of View: The Birth of a Book Festival

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Sacramento Book Festival

Yesterday, it finally happened. For years, I’ve been whispering in the ear of anyone who would listen. Sacramento needs its own book festival. We got so close in 2020, when my own group QSAC was ready to launch a queer book fest at a local arts center. And then Covid intervened and shut everything down. But still, the dream lingered, kept alive by a series of conversations with the library folks, readers and authors in our little Sacramento valley. I even spoke with the President of our local writer’s club about the idea, at a book reading at Ruby’s Books … Read more