Point of View: What I Learned (So Far) From Building a Book Festival
Last spring, I was invited to be a part of a new book festival in Sacramento. It was a modest effort – about 20 authors under 10×10 canopies, tacked onto the end of a local farmer’s market. It was a success – we all sold a decent number of books, and some folks came 200 miles for the event. A month or two later, we decided to do it all again, but for real this time, and launched ourselves into a nine-month odyssey that comes to fruition this coming weekend. So I thought I’d share some of the things I’ve … Read more